PropTech is Influencing Indian Luxury Real Estate

Understand Customer Demands

- Gain insights about:    > Customer preferences    > Buying behavior    > Market trends

- Anticipate customer   needs

Make Data-driven Decisions

- By using tools that:   > Capture and analyze      data   > Offer insights on     customer preferences

- Align project with   market trends

Location Analysis

- By conducting detailed    research of the:    > Location    > Neighborhood

- Access suitability of the   location for a project

Understanding Consumer Sentiment

- By gathering data   related   to customer's preference of:    > Configuration    > Price    > Location    > Amenities

Make Pricing Decisions

- By using analytics to:    > Gather data    > Analyse data

- By understanding   customer preferences

Simplifying Purchases

- Boosting sales:  > With omnichannel              marketing  > By automating:      > Sales process      > Marketing process

- Enhancing home buying   experience